![header_mei2019_2.jpg](https://data.maglr.com/2989/issues/25146/333593/assets/media/a2f619f3007a0c419fb1983897c649ef7ae99fcd3e1ff88e709cbc6245e99632.jpg)
![logo-one-color.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/e131e334717681d28070b0edff9bbbd2c6dc379ec3d9af92907c73ebdcdd23c0.png)
Smart entrepreneurship in a digital world
Magazine 05/2020
In this edition
![image.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/3ce3bb7429a8e1fceda290978062760be30774050c67f2741deba2017c6746c4.png)
THE NEW CUSTOMER: DIGITAL FIRST
How do you react to the changing needs of the customer when it comes to service provision and interaction?
![image_1.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/6eb9d06925881656b066e41aa26a348ab807aa01a91b15ecc598dc9d68349d5c.png)
NOT PROMO BUT EMO
When the customer can choose his means of communication, it strengthens the emotional bond with the brand.
![image_2.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/1ed74913917332be40bd7052d921f36eaed7f70068c3fa8b7b48097c61a8c0e2.png)
REVOLUTION IN COMMUNICATION
Dominique Buyse introduces us to a new form of business communication where customer engagement takes a prominent place.
![image_3.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/29f31459121ab3ef70815c82eb532b4766b45b2609a2db8953fe349ea9b328a3.png)
COVID-19: QUICK SWITCH
The municipality of Beersel launched a 0800 number to support people in need of care. And Krëfel made sure that their call center operators could work from home.
![image_4.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/c0b40c91ef0147de94696fd4cec9a2f178c93c8b7ee82e48f935b8dc26de1147.png)
TECHNOLOGY AND HEALTH IS A MATCH
The impact of smart technologies like AI and machine learning on the e-healthcare sector is enormous.
![image_5.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/be282e13b9301d01de96354f48e33a0c89d134d1f228c108a5f2fd0abb20312e.png)
DILEMMA OF THE MONTH
Communicating digital change to employees: step by step or full transparency?
digital world
Emotion in a
![logo-one-color.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/0299a751e755c7c4a7911f8ecf6d297d02a240a3fc65e4e7e6c3ff280ae51e6e.png)
Smart entrepreneurship in a digital world
Magazine 05/2020
![img-cover-2_1.jpg](https://data.maglr.com/2989/issues/25146/333593/assets/media/530ccfd274fd1bb959bdfe3dd0743226eb0d4c7f3d753fab0035a76ef166e19b.jpg)
Emotion in a
digital world
5 tips van prof. Verbruggen
In this edition
![image.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/3ce3bb7429a8e1fceda290978062760be30774050c67f2741deba2017c6746c4.png)
THE NEW CUSTOMER: DIGITAL FIRST
How do you react to the changing needs of the customer when it comes to service provision and interaction?
![image_1.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/6eb9d06925881656b066e41aa26a348ab807aa01a91b15ecc598dc9d68349d5c.png)
NOT PROMO BUT EMO
When the customer can choose his means of communication, it strengthens the emotional bond with the brand.
![image_2.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/1ed74913917332be40bd7052d921f36eaed7f70068c3fa8b7b48097c61a8c0e2.png)
REVOLUTION IN COMMUNICATION
Dominique Buyse introduces us to a new form of business communication where customer engagement takes a prominent place.
![image_3.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/29f31459121ab3ef70815c82eb532b4766b45b2609a2db8953fe349ea9b328a3.png)
COVID-19: QUICK SWITCH
The municipality of Beersel launched a 0800 number to support people in need of care. And Krëfel made sure that their call center operators could work from home.
![image_4.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/c0b40c91ef0147de94696fd4cec9a2f178c93c8b7ee82e48f935b8dc26de1147.png)
TECHNOLOGY AND HEALTH IS A MATCH
The impact of smart technologies like AI and machine learning on the e-healthcare sector is enormous.
![image_5.png](https://data.maglr.com/2989/issues/25146/333593/assets/media/be282e13b9301d01de96354f48e33a0c89d134d1f228c108a5f2fd0abb20312e.png)
DILEMMA OF THE MONTH
Communicating digital change to employees: step by step or full transparency?